How to Build an Email List - BizGift™

For every $1 spent on email marketing, the average expected return is $42.

Did you know that a well-curated email list is one of the best marketing tactics that you can use.

So how do I make one?

1. Collect every business card you get when you’re out and about… Networking events, restaurants, small business’, and any business person that’s given you a business card.

 

2. Put them all in one place, and keep track of them!

 

3. Sit down and type each business card into a spreadsheet. Include the name, contact, address, email, domain name, etc. You can have your Administrative Assistant do it, hire an outsource database aggregator, or do it yourself.

 

4. Upload that list into an email provider like MailChimp or Constant Contact.

 

5. Send a introduction email to the entire list.

 

6. Continue to send them informative, actionable, and helpful tips relative to your industry.

 

7. Email them once a week. Train your audience on the frequency of your emails. And stay consistent!

 

Voila! You’ve just turned a handful of business cards into prospects, clients, referee’s, and expanded your network… for FREE.