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April 28, 2023
3 min read time

Real Estate Gifting 101: When, What, and Why?

As a real estate professional, showing appreciation for your clients with a thoughtful thank-you gift at closing is essential. However, finding the perfect realtor's thank-you gifts can be challenging, especially if you don't know your client well. Luckily, there are general guidelines to follow for selecting appropriate and thoughtful gifts.

 

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Tailor Gifts to Clients' Interests
To choose the best thank-you gift for realtors, consider your clients' interests. Conversations during their home buying or selling process might reveal hobbies or passions. For cooking enthusiasts, a local cooking class gift certificate or a new cookbook could be appreciated. Sports fans may enjoy game tickets or a local sports bar gift card.

Match Gifts with Client Personalities
Consider your clients' personalities when selecting a gift. A local coffee subscription or a popular coffee shop gift card might suit regular coffee drinkers. For clients with a sweet tooth, a gift basket filled with gourmet chocolates or baked goods could be a hit.

Steer Clear of Certain Gifts
Avoid humorous, potentially offensive gifts, clothing, or jewelry items, as these can be very personal and best left for the recipient to choose themselves.

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A Winning Gift Idea: BizGift
A perfect gift option that pleases various clients is a BizGift. Offer your client a BizGift card that they can redeem as a gift card for various national brands, such as Ace Hardware, Walmart, Pottery Barn, or Bed Bath & Beyond. With BizGift, your clients can buy what they need or want while appreciating the flexibility and variety of options.

Using BizGift for thank-you gifts for realtors has another advantage: client retention. A thoughtful and useful gift builds a stronger relationship. BizGift also provides a powerful tool for showcasing your online presence, keeping you top-of-mind with clients, and building a loyal client base. Read more about the BizGift Advantage. 

In conclusion, finding the perfect thank-you gift for realtors to give doesn't have to be daunting. By following general guidelines and considering clients' interests and personalities, you can select a thoughtful gift that shows your appreciation. With options like BizGift, you can give a gift that not only conveys gratitude but also strengthens relationships and retains clients, while empowering them to choose their store!